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§ 01 · Analytics & Reporting

Cohort

A group of users segmented by a shared characteristic—acquisition date, behavior pattern, or demographic. Enables comparative analysis of user groups over time.

§ 02 · On this page
§ 03 · Definition

Why This Matters

A group of users segmented by a shared characteristic—acquisition date, behavior pattern, or demographic. Enables comparative analysis of user groups over time.

How It Works in Practice

Measuring retention by signup week, understanding how product changes affect specific user groups, and identifying churn patterns.

How Robotic Pixels Implements This

We configure Cohort tracking as part of every client engagement. Our tracking foundations connect this metric to your actual revenue data, giving you numbers you can trust for budget decisions. We build the measurement infrastructure; you get the insights.

§ 04 · Related terms
Analytics & Reporting

Segment

A subset of users grouped by shared attributes, behavior, or demographics.

Analytics & Reporting

Churn

The rate at which customers stop using your product or cancel subscriptions.

Analytics & Reporting

Retention

The percentage of users who return to use your product or service during a defined period.

§ 05 · Author

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§ 06 · Help

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