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§ 01 · Tracking & Pixels
Intermediate Tracking & Pixels

Consent Mode

A Google Tag Manager feature that adjusts how tracking tags behave based on user consent preferences, enabling compliant data collection while respecting privacy choices.

§ 02 · On this page
§ 03 · Definition

Why This Matters

A Google Tag Manager feature that adjusts how tracking tags behave based on user consent preferences, enabling compliant data collection while respecting privacy choices.

How It Works in Practice

Implementing GDPR and CCPA compliance without disabling all measurement; adjusts GA4, Ads, and conversion tracking dynamically.

How Robotic Pixels Implements This

Robotic Pixels deploys Consent Mode as part of our done-for-you tracking infrastructure. We handle the technical implementation — from tag deployment to event deduplication to server-side configuration — so your data flows accurately from first touchpoint to final conversion. No gaps, no double-counting.

§ 04 · Related terms
Privacy & Compliance

Consent Management

The technical and legal process of obtaining, recording, and honoring user preferences for data collection and processing.

§ 05 · Author

Last updated

§ 06 · Help

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