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§ 01 · Tracking & Pixels
Intermediate Tracking & Pixels

Client-Side Tracking

Traditional tracking method where data collection occurs in the user's browser via JavaScript tags and pixels. Subject to ad blockers, cookie restrictions, and browser privacy controls.

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§ 03 · Definition

Why This Matters

Traditional tracking method where data collection occurs in the user's browser via JavaScript tags and pixels. Subject to ad blockers, cookie restrictions, and browser privacy controls.

How It Works in Practice

Legacy implementation still used for basic pageview and click tracking, but increasingly insufficient for comprehensive measurement.

How Robotic Pixels Implements This

Robotic Pixels deploys Client-Side Tracking as part of our done-for-you tracking infrastructure. We handle the technical implementation — from tag deployment to event deduplication to server-side configuration — so your data flows accurately from first touchpoint to final conversion. No gaps, no double-counting.

§ 04 · Related terms
Tracking & Pixels

Third-Party Cookies

Cookies set by domains other than the website visitor is on, used by advertisers and ad networks to track users across the web.

Tracking & Pixels

Server-Side Tracking

A data collection method where events are transmitted directly from your server to analytics and advertising platforms, rather than through the browser.

Tracking & Pixels

Tracking Pixel

A tiny, invisible 1x1 image embedded on a webpage or in email that fires when loaded, recording user behavior data like timestamps, device type, and actions taken.

§ 05 · Author

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§ 06 · Help

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